Me, you, your dog . . . and everybody else are constantly subject to that beautiful “White Magic”, even when we’re asleep. The magic is called copyrighting and the magicians are known as copywriters. But unlike real magic, copywriter indulges you to spend as opposed to leaves you in aw. Simple as that.
I’ll tell you more on why I synonym copyright with “White Magic”. (I promise, the reason it’s super cool!)
Trust: It’s Not What You Say, It’s What People Hear
Okay, WTF Am I Watching This For?!
If 93% Is Non-Verbal, Make the 7% Count
If you can only make me laugh . . .
The Current Copywriter Canon, as It Stands
What does catchy headline mean?
What are examples of catchy headline?
What is a good catchy headline?
How do you write captivating headlines?